Green policy | Water neutral

The 'water neutral' concept shows some similarities, and differences, to carbon offset initiatives. Our approach to water neutrality does not mean zero use. Water neutrality means reducing the water footprint of our company, and where appropriate, balancing (off-setting) the remaining use in a meaningful way. Compensation for negative impacts can be done for example by investing in improved watershed management or by supporting poor communities that do not have access to clean water to set up and maintain their own water supply systems.